1. No Filter: The Inside Story of Instagram by Sarah Frier
This book is a must-read for anyone in social media or influencer-related industries. The author Sarah Frier does a great job showing how Instagram has shaped the world we are living in. I really enjoyed her analysis in Chapter 11 of how the incentives systems in apps shape our behavior and even our culture.
- This is Not a Fashion Story: Taking Chances, Breaking Rules, and Being a Boss in the Big City by Danielle Bernstein
I originally picked up this book to better understand the influencer industry, but I ended up really enjoying page of it! Danielle Bernsteinseamlessly mixes tales of business, sex, and life in NYC. This was a zippy fun read, and I came away very inspired!
- Startups and Downs: The Secrets of Resilient Entrepreneurs by Mona Bijoor
This is one of the best books for entrepreneurs I’ve read. Bijoor’s “VST” methodology has helped me tremendously. For anyone looking to use this lockdown as a reset period, be sure to use this book as your guide.
- The Power Broker: Robert Moses and the Fall of New York by Robert A. Caro
One striking thing about recent events is the corruption of many American municipal organizations, with police officers going unchecked for their repugnant behavior. To help understand how such corruption can take root, it is important to understand political power dynamics. I think many answers will be revealed in this classic book about Robert Moses, one of the most powerful people in NYC history.
- The Changing World Order by Ray Dalio
This is actually not a book yet, but will be in the fall. Ray Dalio is releasing the chapters now serially. This is an essential read to understand what is happening in the world right now. We are living during a great historical inflection point, and this book helps frame the current moment in terms of the big picture.
- Noema Magazine www.noemamag.com
So grateful that Nicolas Berggruen started this magazine. This is very much needed – thoughtful content that reflects on current events from a philosophical perspective. His Berggruen Institute’s motto is that ideas matter, and that is now truer than ever.
- Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong by Eric Barker
This is one of my favorite blogs, and I’m glad to see the content come out in book form. Barker is a student of the science of success. He has done the hard work of reviewing and synthesizing research studies on success so that you don’t have to.
- Deng Xiaoping and the Transformation of China by Ezra F. Vogel
Deng is widely regarded as one of the great leaders of all time. To take China from an impoverished country to a great economy overnight is certainly a great feat, and I look forward to studying his approach to leadership.
- Life by Keith Richards
I asked Fohr CEO James Nord for a business book recommendation, and to my surprise this is what he suggested! His reasoning is that Rolling Stones is one of the most beloved enduring brands of our time, and this book provides a front row seat to the “making of.” A few chapters in, I can tell you that Keith Richards is a top-notch storyteller.
10. Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains by Matt Johnson and Prince Ghuman
As a social commerce company, social science is at the core of what we do at my company Collecti. I came across the excellent Neuropop blog during my ongoing research on this topic. I’m a sucker for any book that elucidates human psychology and I look forward to giving this a read!